Course Content
Agricultural development and mass communication strategy in agricultural extension and development
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Communication approach in agricultural extension program of Nepal, their achievement and limitations
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Feedback in communication process, effect information and feedback in extension education
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Learn Agriculture Communication with Rahul
About Lesson

The group approaches

  • GON has adopted the farmers’ group approach of extension service delivery for reasons of cost-effectiveness, group learning, and joint decision-making.
  • To access government services, farmers are required to be organized into such groups having persons of similar interest in enterprise types.
  • Agriculture and livestock farmers’ groups are generally in separate groupings.
  • They are advised by extension workers to conduct regular monthly meetings and to raise welfare funds.
  • The JT/JTA contacts FGs to select candidates from among farmers to make use of available external training, conduct demonstrations, participate in agricultural tours, and other activities offered under government funding.
  • These groups ultimately graduate into cooperatives as formal institutions and operate following business-like operations and for purposes of accessing benefits provided to cooperatives by the government.
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